About Us

I’m That was born from a simple but powerful truth: our identity is rooted in who God says we are.

This brand grew out of our own journey of learning to stand firmly on the truth of God’s Word. We wanted to create something that speaks life—something that affirms identity, builds confidence, and points back to biblical truth.

Each design carries a message grounded in Scripture, created to serve as a reminder of who you are in Christ. When you wear I’m That, you’re not just wearing clothing—you’re carrying faith, purpose, and truth into everyday life.

Our pieces are intentionally designed to be more than something you put on. They’re meant to be carried into conversations, challenges, and moments where truth matters most.

This brand isn’t about perfection.
It’s about truth—lived out.

The Story Behind Our Logo

Our logo was designed with intention. Every detail carries meaning.

The letters “I am” flow together to represent unity and identity—a reflection of who we are in Christ and as the body of Christ. The connected “i” and “m” symbolize our connection to Him and to one another.

At the end of the design, you’ll notice a single red drop, representing the blood Jesus shed for us—the ultimate act of love and redemption.

The form of the “t” can be seen as both a letter and a subtle cross. This was intentional. The cross is sacred, and we wanted to honor it in a way that invites reflection without presumption—a quiet reminder rather than a declaration.

You’ll find this logo throughout our apparel and hats. Its placement reflects what we believe deeply: our identity in Christ isn’t just worn—it’s carried.